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Blog + Case Studies


Elevating Creativity with Generative AI: Val Madden on The Entertainment Business Podcast.
Episode 15 of The Entertainment Business Podcast explores the impact of AI on creativity with Creative Marketing Director Val Madden,...

Valerie Madden
Feb 181 min read


Empowering Creatives with AI and Astrology: A Journey into Inspiration
What if AI isn’t a threat to creativity but its greatest collaborator? Read my blog & listen to my chat with Rachel Lang.

Valerie Madden
Jan 262 min read


The ZAG Approach: Human Instinct Meets AI Amplification
Embrace the ZAG Approach: a bold mindset that transforms constraints into opportunities and creates breakthroughs in life and work!

Valerie Madden
Jan 225 min read


SoCal Firestorm 2025 Help Hub: Info to How You Can Help or Access Vital Resources.
SoCal Firestorm 2025 Help Hub: Info to How You Can Help or Access Vital Resources.

Valerie Madden
Jan 145 min read


Promptsteer Countdown: Your Guide to Embracing AI with Purpose.
Explore AI-driven creativity and catch up on a VMCre8 Promsteer Countdown series!

Valerie Madden
Dec 20, 20244 min read


Key Art Case Studies: Evolution of Visual Storytelling from Yesterday to Today.
Explore how key art has evolved from bold risks to AI innovation in entertainment marketing. Case studies + insights await.

Valerie Madden
Nov 19, 20246 min read


Digital Hollywood 2024: The Medium is the Message and the Current State of Media
I was honored to be a guest speaker at the summer 2024 Digital Hollywood Summit on a panel covering the topic “Brands & Agencies as...

Valerie Madden
Aug 1, 20241 min read


From Severed to Cherished: Unveiling Career Insights on Clout for Good Podcast with Val Madden
Had the pleasure of being a Podcast Guest on "Clout for Good” with Host David H. Dancer that featured a slice from a personal career...

Valerie Madden
Apr 30, 20241 min read


Experience the Magic: Crafting Creative for Good Omens 360 Marketing Campaign
Good Omens holds a special place in my heart, making it an absolute joy to spearhead the visual creative applied to the 360 marketing and...

Valerie Madden
Jul 10, 20231 min read


Secret to Success: There are many paths to great leadership and creativity.
Featured in a MUSE BY CLIOS article, my contribution is summarized below along with the link to the full article. 20 Women in...

Valerie Madden
Mar 21, 20222 min read


A Prolific Year
Awoke this morning with an idea to write a post aligning with this Labor Day weekend. First off, can you believe the summer of 2016 is...

Valerie Madden
Sep 4, 20163 min read


Podcast Design Case Study
I mentioned rebranding a podcast design package case study in a recent blog and thought I'd post on its own for easy access. Download PDF...

Valerie Madden
May 24, 20151 min read


Podcast Design That POPS!
Podcasts and Vodcasts are gaining momentum. Overall, an estimated 46 million Americans now listen to podcasts on a monthly basis. That’s...

Valerie Madden
May 24, 20152 min read


Grateful for the Honor
Valerie was honored to be presented as one of Go Magazine's 100 Women We Love. Check out the article at this link > ...

Valerie Madden
Jun 14, 20131 min read
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